Going for a site visit is not enough. There is a way you
should treat your potential clients. If you want to turn your potential client
to a client, you must develop a relationship with them. Here are some
fundamentals
1. Trustworthiness
Trust is earned by demonstrating your honesty and integrity.
If you lose it it’s gone forever and that means you will your customer’s’
confidence. The very first thing in the buying process is winning trust of your
potential buyers. A buyer who trusts you is more likely to close a deal with
you but they must trust you at every stage. They don’t want to be enticed by
your profile then feel blindsided by changes to mortgages, financing and may be
housing regulations. If you lose your chance once, you can hardly get a second
one. Make sure you are truthful during your first meet up and in the whole real
estate process. This will help you to build your brand’s reputation. See ways
of becoming a trusted real estate profession
2. Consistent communication
Communication takes the lead in most things that you do as a
real estate agent. It’s beyond just saying a couple to things to convince a
buyer. What buyers want is a consistent communication. When we talk of a consistent
communication, we don’t mean automated communication but a communication that
gives your clients a human touch. It’s about relating necessary information
about the buying process to a first time home buyer to negotiating and closing
the deal. It’s important to determine
How to Respond to Positive and Negative Online Reviews
your client’s preferred method of communication and frequency. Some want a
regular phone call, others prefer emails while others prefer a text. Use that
to your advantage. That’s not enough, you should move from talking to listening
to you. Listening makes your customers feel like you are connected and
understand their feelings. It’s actually a communication skill. Learn communication skills that you should acquire as a real estate agent.
3. A knowledgeable agent
If you want to be successful in real estate industry you
must be an expert in real estate advice. They expect you to explain what they
need to know and why, before they need it. Your clients don’t know much about
real estate. They expect you to give answers to all there. Whether the require
a home inspection, how earnest money works, what is a mortgage and how does it
work, what is your list-to-price ratio among other
questions. They will want to know about the neighborhood, about the areas
amenities and no matter the question you should have an answer. Simply have an
ability to take away all their confusion
4. An agent who Stick to schedule
One of the areas where your clients are unforgiving is when
you waste their time. That client is in waiting and you must acknowledge that. It
gets back to communication. If you are going to be late, call the customer. If
you can’t deliver a product on time, let them know. If you’ve got no news, call
them to let them know you’ve got no news. Serve your customers in a way that
they will feel your respect for their time. It is essential to set up an
effective scheduling system for your client. Coordinate appointments in a way
that you will not manage all of them. If you are that forgetful person looks
for an online service that will help you in appointment scheduling for both you
and your clients. When proposing appointment times, offer 2-3 options your
potential customers are likely to be happy with, especially if the meeting
involves more than one participant. With this you will have earned a good reputation
more customers will seek you out.
5. Quick response
How quickly you response to your customers really matters
not only in real estate industries but also in all business industries. The
faster you’re able to respond to your leads, the more likely you can send them
further down your sales funnel to convert. It actually makes your potential
clients feel important. When you don’t responds quickly to your customers they
will definitely stop doing business with you.
Statistics show that businesses who respond to leads in five
minutes or less are more likely to connect and convert opportunities. Learn
more on lead
response time and how to calculate leads response time
Conclusion
If your clients are tough you have to go an extra mile. Strike
the right balance between professionalism and friendliness. Don’t step out of
their limits. If they are not interested in the said property, suggest
alternatives to them. See also
tips to handle difficult clients in real estate
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