News

Tips to help you prepare for a Successful 2022 in Real Estate.

Tips to help you prepare for a Successful 2022 in Real Estate.

2022 is here with us. With a new year comes a fresh start and new opportunities. We all aspire to do more. As a real estate agent, we
have identified a few areas that are guaranteed to give you more returns if you
prioritize them. These are:


Develop a strong business plan.


Revamping and revising your website


Expanding your network.


Engage more on social media.

1. Building and sticking to a Business Plan for 2022

Every
agent needs a plan to succeed. A real estate business
plan
keeps you accountable, on track and allows
you to stay current with market trends. A good
plan helps keep you
ahead of the competition.

Here’s what a good real estate agent business plan
will show you:

·
Where you are today

·
Where you want to be

·
How you’ll get there

·
How to measure your performance

·
When and where to make a course correction

Remember, failure to plan is planning to fail! Here is a good real
estate business plan template
.

2. Engage more on social media.

Today’s real estate agents spend a lot of time using social media. But is it helping
you generate business? Do you have a presence on multiple social media channels yet find
yourself only using one or two? It may be time to close out those old, unused
accounts or simply add a pinned post directing visitors to the platform you use
most.

Look at the performance on your favourite platform over the last year. What worked
and what didn’t? Take some time to create a plan for social media and make it
an action item. Facebook remains one of
the best social media platforms for real estate agents, so find ways
to grow Facebook audience engagement
so that you can post
like a pro
.

Need support to post, share your content
and engage with your customers? Call
us
on 0726982982 for a fair pricing on social media support.

3. Build a network of trusted real Estate Agents

 

Creating a strong real estate network is incredibly valuable for real estate agents. After
all, your real estate network is the backbone of your business and provides
connections that will help you run your business efficiently and effectively.
 We have
created a list of networking tips for real estate agents in Kenya that are priceless. Although it’s easy
to view other agents as competition, there is a lot we can learn from each
other.

 

Learning how to network effectively is a must if you work in real
estate. Start by being willing to put yourself
out there and meet new people to be successful anywhere.

4. Revamping and revising your website

Your website is as important as an office.
When you get into the office, you ensure its clean every day. Do you do the
same for your website? Check if your website is
up-to-date and attractive,
providing the authority-building information you need to bring in clients.

Look at your website with a fresh eye. Here are some
places to focus:

1.
Pull up your site on your computer and your phone and look for
performance or alignment differences. How fast does it load? Does it look
comparable to other websites that you visit?

2.
Consider functionality. If you were a seller, how easy would it be
to find information aimed at you? What if you were a buyer? How easy is it to
share a blog post or to visit your social media platforms?

3.
Now, go to other agent sites. How does
your website compare? Do they have more content? Better images? Are the property descriptions better on their
websites?

Use
the information you’ve gathered to consider what you may need to do to improve
your website. We can help you improve your website, or
we can also review the same for you and make recommendations on what you need
to improve.

If you do not have a website, then no
problem. Start by creating an
account
with us, list your properties and customers will find you.

The above tips will help, but these should
not be all that you do. Do more but focus on a few ones that you estimate to
have the greatest impact. Have plans for either
short, medium and long term. Don’t
wait to have a perfect plan that you could implement too late, start with a
good plan and systematically improve it so that it becomes that great plan you
need to scale in 2022.

Tips to help you prepare for a Successful 2023 in Real Estate

Leave a Reply